Episode 84

#84 AI, data, Web 3.0? Guidelines for approaching these

With data's exponential growth and AI's rise, digitalization is transforming the sports industry.

However, many sports organizations are slow to embrace these changes, which can create challenges in an increasingly competitive landscape. We explore the idea of leveraging data to enhance fan experiences, boost ticket sales, secure sponsorships, and generate revenue. While clubs shouldn’t adopt every new trend, we provide several guidelines to help them navigate the technology landscape effectively.

By embracing technology and innovation, clubs can create a win-win situation for all stakeholders involved in the sports industry.

About the Podcast

Show artwork for Sports CDP Crash Course - Data Talks
Sports CDP Crash Course - Data Talks

About your host

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Lorraine Moalosi

Hello, I am Lorraine. I am the Head of Communications at Data Talks, producer, host of the Sports CDP crash course, and Leader of the Women in Sports: Beyond the hashtag initiative. If you are passionate about women's sports, data, selling more tickets and merchandise, and negotiating sponsorship agreements of higher value. Then feel free to get in touch with me.